Our acquisition strategy services
Advertising & Visibility
Training in building offline visibility
Fit to Market
Testing the relevance of these positions
Building bridges with users
Building a business model
Ergonomic shopping tunnelsErgonomie des tunnels d'achat
Sales process ergonomics
Improving shopping tunnels
Reflection on brand identity
Building a brand narrative
Building a product narrative
Design and writing
Because cash burns
We know that as a small company, you don't have a lot of resources and that being profitable is not a question of the CAC 40 but of survival. Finding your fit to market is essential to the long-term success of your project and to keeping you and your employees in business.
Building bridges with users
We are Psychologists & Sociologists
We know that bullying users or forcing them to buy nonsense doesn't work. We help you understand what they really need and what will help them move forward.
And partnershipsEt des partenariats
We work hand in hand with a number of incubators and associations who will be able to give you an expert opinion or even include you in their development programme.
With SMEs and major groups
While we help large groups and SMEs to rethink their acquisitions, we have a certain amount of experience in opening doors for you in terms of strategic vision.
Lipault, a use case in acquisition strategy
What we did with Samsonite
How Fast & Fresh helped Lipault (Samsonite)
better serve its users
Olivier Mokaddem, director of the Fast & Fresh User Research & Product Strategy agency, was interviewed about the UX work carried out for the Lipault brand at Print in Progress, the Creative Industries Showroom.
Our latest acquisition-focused projects
We can help you prospect
You no longer have to choose between focusing on prospecting and serving your existing customers.
We can help you set up B2B and B2C digital lead generators that allow you to focus more on your existing customers and spend less time looking for new ones.
Sharpening your sales pitch
Analysis of competing offers
Understanding real consumer needs
Customer personas and decision logic
Identification of the most promising markets
Identification of key sales points
Identify reasons for evasion and rebound
Repositioning the sales pitch
Correct products ill-suited to sales
Understanding existing customer bases
Identification of priority targets
Setting up lead generators & creating traffic
Recovery of warm prospects and qualified leads
Improving your website referencing
SEA acquisition campaign / Targeted advertising
Visibility on search engines
Creation of email marketing campaigns
Creation of sms / whatsapp campaigns
Email automation & Sequencing
Testing sales offers and promotions
A/B testing of acquisition levers
Analysis of competing strategies
Development of an acquisition strategy
Development of an editorial line and content
Creation of social networking pages
Quality content & impactful communications
Advertising campaigns for social networks (instagram, facebook, linkedin...)
Event posts: Christmas, Sales, Black Friday, etc.
Design / Copywriting for the blog
Analysis of the most popular posts
Animation of communities / Community Management
Search for influential partnerships
Customer management tools
Implementation of visit and conversion tracking tools
Implementation of CRM tools
Building sales pipelines
User training for sales staff
Print logistics: flyers, posters, business cards, etc.
Some of the customers we help with prospecting
Whether you are a VSE, an SME or a large ETI, we can help you to better understand your customers' needs so that you can position your sales pitch effectively and amplify your communications.
The advantages of our prospecting
Not a site gathering dust, real solutions
Most of the time, web design companies have sold you a pretty site, telling you that this will be enough to attract visitors. But what you end up with is a website that's getting old, that you don't have time to update with new content and, above all, that attracts very few visitors. As for social networks, it's hard to get more than a few likes. In short, you've been sold the restaurant but not the clientele that goes with the location. We're customer specialists.
Prospecting that costs you less
Today, to prospect, you use call centres that cost you a lot of money and don't bring you many customers or unqualified prospects that you can't do anything with. Our digital advertising campaigns will act like a 24-hour sales representative, targeting hot prospects as a priority.
Most commercial solutions are not only expensive, they also require you to make a commitment for 6 months or even a year while you are still building up your turnover. Our solutions are tailored to your needs, are payable by the month and you can stop them from one month to the next.
We put everything on your side
If we bring people to your web pages and your social networks but these pages are not adapted and do not convert, the operation is pointless. We'll work with you to make sure that the people we bring in find a shop that suits them.
Do you need help?
Do you have any questions? Do you need any help?
Please contact us.