Market research & internationalisation
How do you carry out market research?
What does market research include?
The stages of market research
What tools do you need for your study?
Our expertise for your market research
We can help you make sense of your market research
If you want to launch an innovative service, set up your own shop or diversify,
you need sound advice and guidance. Otherwise you risk burning your cash and hitting the wall by making the wrong decisions.
Analysis of your sector and your competitors
Trends, outlook, key figures
Perception of competitors
Products on the market
Latest innovations in the sector
Areas of competitive differentiation
Specific tax provisions
Sales forecast assumptions
Drawing up a business plan
Defining your targets
Qualitative research & Field observations
Quantitative research Data mining & Segmentation
User profiling & Personae
Definition of priority targets
Target or product pivot
Customer needs & motivations
Risks of rejection
Catchment area & Distribution
Customer pathways to be planned
Qualification of markets
Finalising your service offering
Existing marketing audit
Brand platform & Communication
Positioning the sales pitch
Design of your web service
Website & Mobile
Validation of your commercial offers
Brand awareness and image survey
Testing of new products & ranges
Testing commercial offers
Testing advertising messages
Assessment of customer interest
Recruitment of users
International research (Europe, USA, Asia, Middle East)
Our latest studies
Our market research has enabled our clients to launch innovative new products, diversify into new markets, develop new offensive strategies in declining markets and expand their business in France and abroad.
The benefits of our market research
Reliable data to underpin your strategy
And don't get involved in uncertainty
When you start out, you have a good idea.
You invest time, money and resources, but you never know whether your idea will really work or whether you'll end up out of pocket.
And there aren't usually many people around to advise you.
Fast & Fresh is there to fill this gap: our specialists gather and build the data that will enable you to rationally assess the reliability of your project, its relevance to consumer needs and the appropriateness of its location.
4 scientific techniques
To bring you the usage data that is hardest to obtain
Experts to guide you
4 types of experts at your service
To help you, we call on 4 types of specialists:
A law firm specialising in innovation
To anticipate regulatory problems and find subsidies
Fast & Fresh works with one of the best law firms and accountants specialising in innovation.
Our lawyers can help you anticipate the regulatory framework for your business.
They can also help you to obtain subsidies and funding, sometimes even to carry out your market research.
They are also specialists in drawing up business plans.
Because for you, money is the sinews of war
We make it happen
We help you design your services
The vast majority of market research agencies leave you with a powerpoint presentation that you have to convert into a service idea yourself.
As a strategy and design agency, Fast & Fresh can help you design your service, build your website or mobile application and build your acquisition channels to create an operational service ready to go to market.
Do you need help?
Do you have any questions? Do you need any help?
Please contact us.