Our research services
Review & enhancement of your existing data
Observations in the field
Usage mapping test
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International studies (Europe, United States, Asia, Middle East)
Qualitative - quantitative link
Customer Profiling & Personae
Gateways of needs with users
Ethical design with users
Converting Research into Design
Our latest studies
Tests that others don't do
Mapping tests, Iconic tests, Constrained tests...
All these scientific and innovative tests allow us to understand the users as accurately as possible and to help them in the best possible way.
Real experts with diplomas
Psychologists and Sociologists
That's the problem today: User Researcher and UX Researcher titles do not exist and are not protected. This opens the door to all kinds of abuse. Everybody and everybody improvises "Researcher" and charlatans make beginner's mistakes. Our Researchers are real researchers, graduates in Psychology and Sociology at university and that changes everything for the credibility of your study results.
No neuromarketing or forced sales
Our job is to help you understand the complexity and richness of human behavior. We follow the code of ethics of the Psychologist. If your intention is to manipulate users to force them to buy, do not come to us. In any case, these bandit methods are not sustainable in terms of CSR: when users realize that you have betrayed them, your brand is finished and with good reason.
Research tax credit
30% discount on your studies
Our tests have been recognized as innovative by the state. We are therefore entitled to offer you a research tax credit.
No focus groups!
Only scientific methods
The techniques used by most agencies (user introspection, brainstorming, focus groups...) have been known to produce false and biased results for over 50 years. We offer you state-of-the-art investigation techniques and high-performance tools (Mapping tests, iconic tests, Biopack, Eye tracker, Face Reader, E-Prime...).
We train researchers
And for 10 years now
We work in close collaboration with the Psychology Laboratory of Montpellier III. This allows us to keep our clients up to date with the latest research, to have access to rare test material and first-rate statistics for your projects. We are also involved in the Master of Research program.
We covert Research into Design
Strategy & Sprint design
Strategy and sprint design allow us to transform the trial where others leave you with a powerpoint of results in your hands.
Corporate USer Research
UCPA Sport Access - Giving back the desire to go to gym
We worked nearly 2 years with UCPA teams to understand why users are deserting sports halls and to bring new sports complexes out of the ground all over France.
Our blog articles on user search
Our experts in scientific research
We have partnered with our former Psychology professors and PhD students to build a fast and operational User Research force dedicated to the needs of companies. We help you to see clearly: you benefit in a simple and efficient way from all the power of Scientific Research to better help your customers.
Director of the Montpellier 3 Humaines Sciences UFR
Arielle is the French specialist in Emotions. Researcher in Cognitive Sciences, she is the director of the UFR of Human Sciences of Montpellier III.
Director of the Epsylon laboratory
Nathalie is the director of the Psychology laboratory.
It is with her that we coordinate the Scientific Watch, Research and Experiments.
Ethologist / Animal Behavior & Human Atavisms
Karine has been an author, essayist and journalist specializing in the field of human-animal relations for over 20 years. She has published many books and has just directed "Revolutions animales" bringing together 80 multidisciplinary and international experts.
Fast & Fresh Research Engineer
Anne is a Research Engineer. This means that in practice, it is with her that you will coordinate the studies. She will build your experimental protocols to ensure that you don't use outdated methods or methods that produce false results, such as focus groups.
Statistician in Human Sciences
& Data Science
Jules is a Statistical Engineer graduated from ENSAE (INSEE), Sorbonne in Economics and Paris-Ouest in Sociology. He will be able to dig your data for descriptive statistics, correlations, regressions, prediction, deep learning... In short, all the dashboards that allow you not to make blind decisions. Jules is also a professor at Sciences Po.